What is Anti-Banner in Kaspersky PURE 2.0?



Kaspersky PURE 2.0


What is Anti-Banner in Kaspersky PURE 2.0?

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2012 Nov 19 ID: 7859
Anti-Banner is a component of the Computer Protection functional module in Kaspersky PURE 2.0. Anti-Banner is designed to block advertising information located on banners built into interfaces of various programs installed on your computer, or displayed online. Not only are banner ads devoid of useful information but they also distract you from your work and increase the amount of traffic on your computer.

ЗамечаниеBy default Anti-Banner in Kaspersky PURE 2.0 is disabled, but you can enable it.

Kaspersky Lab specialists have compiled a banner and mask list based on specially conducted research and have included it with the Computer Protection installation package. Banner ads, which match the masks on the list, will be blocked by Anti-Banner unless banner blocking is disabled. Additionally to the standard list of banner ads Anti-Banner can also use heuristic analyzer. Banners, which addresses are not included in the standard list can be scanned using heuristic analyzer. If it is in use, Anti-Banner will analyze the images being downloaded for features typical of banners. Based on such analysis, the image may be identified as a banner and blocked.

Besides that, you can create white and black lists of banners, by adding banner masks to them, to determine whether a banner should be allowed or blocked. 

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